It is hard to escape noticing, especially in what we hope are the later stages of the COVID-19 pandemic, that change is in the air.
What we know in following speculation and developments involving everything from communication, energy supply and government services to business, industry and sport is that the Wimmera is far from immune to what will happen and is already happening.
While it might seem far from obvious as we go about our daily routines, society’s deck of cards is undergoing a major shuffle. We have started to see a broad shift in perceptions and expectations, at all levels of society, where what has been the norm is under question.
There is plenty happening and how we as a region respond by seizing the initiative and exploiting opportunities will determine success or failure in securing long-awaited socio-economic growth.