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    IN THE RUNNING: Morrow Motor Group is a finalist in the best large automotive business category at this year’s Automotive Industry Awards. Pictured are Morrow brothers, from left, Shannon, Gavin and Wade. Picture: PAUL CARRACHER

Morrows up for back-to-back award

By Bronwyn Hastings

Horsham’s Morrow Motor Group is again a finalist in the 2024 Automotive Industry Awards, nominated in the same category it won last year, the best large automotive business – regional.

Gavin Morrow, who works at the family’s 40-year-old business with brothers Shannon and Wade, said they were continually working on ways to improve.

“We have changed a few things since last year, in keeping up with customers’ expectations and our own standards,” Mr Morrow said.

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“I know there are different businesses in the running this year, and I don’t know how common it is to win back-to-back, but we’ll see how we go.”

One of four finalists in one of eight categories, Morrow Motor Group is up against businesses from Grovedale, Mildura and Warragul. 

“We have great staff looking after our customers, and to be a finalist again, we must be doing something right,” Mr Morrow said.

This year’s competition has been described by organisers as a hotly- contested race, with a record number of entries, and the closest results there have ever been.

There are four criteria used to judge the award – improvements to business, skill development, reduce environmental impact, and deliver excellent customer service – each worth up to 25 percent. 

Winners will be announced at a premier event on June 29 at Crown Melbourne, which will be hosted by Shane Jacobson and feature entertainment by performers Rob Mills, the Eurogliders’ Grace Knight, Taxiride’s Jason Singh, and illusionist Cosentino. 

The Automotive Industry Awards honour high-performing businesses, staff, business owners and apprentices across Victoria and Tasmania.

The entire May 22, 2024 edition of The Weekly Advertiser is available online. READ IT HERE!